- General Environment - PEST Analysis
- Industrial Environment - 5 Forces Analysis
B. Internal Environment Scanning
- Strengths - Identify Resources, Capabilities & Core Competencies
- Value Creation - Value Chain Analysis
C. Overall
- SWOT Analysis
D. Strategy Formulation/Development
- Define Strategic Options/Choices followed by Evaluation. Finally, put the selected options into Strategic Themes/Thrusts.
E. Strategy Execution/Implementation
- Develop Strategic Map with objectives, indicators & targets set.
- Use Balanced Scorecard.
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