Saturday, May 03, 2008

Strategic Options Evaluation

As a continuation of my earlier blog on Making Strategy, i missed out the importance of evaluating the strategic options. This is an important step in deciding which strategic options to use.

Strategic options may use a scoring system (range from -3 to +3) to measure against the issues/opportunities it would resolve or take advantage of. This method is based on relativity in scoring. The results are deliberated and top scoring options will then move on to the next stage of evaluation.

The second round entails measures (i) risk & returns, and (ii) manpower, financing & time. Here, scoring will use High, Medium & Low as accuracy is not essential. No option will be eliminated. Here, it's trying to find synergy and causality among the options.

Finally, the options are packaged into strategic thrusts or themes for manageability & ease of communication.. giving each thrust/theme an interesting or inspiring title.

From here on, use balanced scorecard to implement the strategy. ;-)

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